The product consumers find at supermarkets is the final result of a process that starts far away from these centres, more precisely at our company headquartered in Cotignola, a small town in the Province of Ravenna. The town may be small, but the company behind the Winni’s brand boasts a level of evolution and sustainability that is envied by the largest multinationals in the industry, while keeping the distinctive integrity, transparency and passion of a typical Italian family business. Exactly 8,500 PV panels over 48,000 m², with more than 2.3 Megawatt, are fitted on top the manufacturing facilities to generate power to cover 80% of the energy needed for the manufacturing process. The remaining 20% is taken from certified renewable sources. Madel are among the first Italian companies to be granted the BeECO Absolutely Pure certification- a marking that highlights those companies that use power from renewable sources and has categorised Madel as a company sensitive to environmental problems.
Within its organisation scheme, the company also makes the bottles for the Winni’s ranges, with the aid of an in-situ partner in order to do away with handling empty bottles, which would have an environmental impact.
The facilities also feature a recovery system for the hot air caused by the manufacturing processes; instead of being released into the atmosphere, the hot air is used to heat the manufacturing workshop and the warehouses. It is like having a zero-emission, cost-free heating system!